Video Conferencing

Friday, January 12, 2007

Audio Conferencing

Audio Conferencing is an effective method of promoting your product to potential customers/clients. One of the main advantages is the cost effectiveness.

So you have decided you would like to promote your product to some potential customers, now how do you go about it?

The first thing to determine is will you be using teleconferencing through the standard phone system or will you look at an online alternative. This will depend on the product or service you are promoting; whether you potential customers are the type of people where the major portion are online and used to these sort of services. Cost wise this would be very competitive.

If you are using a teleconference service, then you may decide to market to your customers by email promoting the call. Other considerations are how many people you will be having on the call. Do you want beeps when people arrive? Will you be only having one, two or three speakers, or would you like to have the opportunity for more to speak.

You will need to familiarise yourself with the teleconferencing service and get a feel for how it operates. The company supplying the service may well be able to help you with this.

It has been said the teleconferencing is more effective for selling product than video conferencing. This is an opinion that will need to be considered. Different product will have different results as will different markets…

Live Video Streaming

So what are the advantages in this technology? When you are dealing with someone you can see their body language. You can see their facial expression as they answer those questions and actually see who you are talking to. Do you still have to be careful? Yes. It is possible for avatars to be used by the person, covering up who they really are. Maybe you will get a shark face, a monkey face or something to show you just what the person is really like?? The technology is there for the genuine person to use and show themselves. No doubt there will be some people that will abuse the technology in some way...

Another word of warning for you is if you are using a webcam and leave the meeting or discussion, make sure that you turn off your webcam. A while back I was on a meeting where a rather embarrassed gentleman left the meeting, forgot to switch off his webcam and a while later walked past on his way back from the shower!! Yes, it can happen and surprisingly easily. On a number of occasions I have realised that my webcam was still on some time after leaving a meeting - no, I haven't been caught out!! Not yet, anyway...